If your website is not mobile-friendly, you're going to lose visitors. That is one instance in how your website theme absolutely matters. Besides it being their job, why might a professional web designer suggest you pay close attention to your theme before building your new website?

If your website is a mishmash of clipart and Comic Sans, poor consistency with the page layouts, with a few early 2000s web badges, it's not exactly going to sell to most audiences.

First Think: Is It Drag-n-Drop?

If you're looking to build a new website, drag-and-drop themes are most businesses ideal choice. These types of themes let you customize your site by dragging and dropping new sections onto the page where you want them, new text, and photo modules with little to no HTML or CSS required. The technical languages we won't dive into here. But here's the catch.

Drag-n-Drop != (≠) Easy Going

To be put simply, drag-n-drop themes do not immediately equal an easy time all the time. They are a tool to help you build quicker. Not better. They are not a one-size-fits-all solution for all projects. A WordPress website consultant could help you consider a route to take.

Is It Easy to Manage?

Your goal, and that of your website designer, is to get your website up and running quickly, make changes on the fly, and maintain control over the site's look and feel, without the extra cost and time of coding every little thing from scratch. That's where these drag-and-drop themes have their money—they give you a core theme with regular updates and support, drag-and-drop capabilities, and flexibility to build what you want quicker.

If you're running a small business or a similar project, chances are you don't need to start from scratch with a custom theme.

Instead of spending your budget on developers to reinvent the wheel, consider using open-source content management systems (CMS) and theme builders to handle the basics.

This way, you and your developer can focus on more creative solutions without compromising quality. These tools let you streamline the foundational process, allowing you to build a website that’s both unique and high-quality without unnecessary hassle or expense.

How Do I Recieve Updates?

If your theme is custom-built even somewhat, you're dependent on a web developer to maintain the code and ensure that it stays secure and compatible with new technologies running major web hosts. But what about themes you get from WordPress or other theme marketplaces?

You should consider who developed the theme and what their update policy is. Is it being regularly updated and not falling behind other themes or page builders on the market?

Some themes come with lifetime licenses, offering updates and support for as long as you maintain an account, while others require annual subscriptions. These updates ensure your theme remains compatible with the latest WordPress versions and any security patches, which is essential for a smooth-running and secure website.

Before committing to any theme, make sure you look forward and consider your options.

Keeping your website theme updated is crucial for maintaining functionality, consistent styles, and even more importantly, security. It's always better to know what you're paying for and what is expected of you to keep your website maintained once it's been built by a professional.

Need website support near me? Without updates, issues may arise such as security risks. Ever Marketing can help. We specialize in WordPress website support near Coeur d'Alene, Idaho and surrounding communities. (That's North Idaho!)